By Monty Archibald
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It is becoming something of a family tradition.
So no doubt Kylie and Kendall Jenner felt like they were coming of age when they launched their own clothing line in New York on Friday.
The reality television teenagers were grinning like Cheshire cats as they shamelessly hawked their wares at a shop in the Big Apple.
Cheshire cats: Kendall and Kylie Jenner looked smug as they launched their clothes collection in New York on Friday
The Keeping Up With The Kardashians favourites, who are the half-sisters of their more famous siblings,
And the double act are hoping they can have just as much success in the family business of modeling and clothing design.
They posed with their new PacSun line at one of the chain's outlets.
They claimed the collection is inspired by their own style and their love of their home state of California.
Hawking her wares: Shameless Kylie posed with one of the garments from the dynamic duo's collection
Dressed for the occasion: The charming teenagers were no doubt modelling outfits from the collection
Short thrift: The girls say they are particularly proud of the more affordable items from their line
Kylie, 15, said: 'We always wanted to do a line and when we did a line we wanted it to be California based, so PacSun, we feel is just a perfect fit.'
PacSun calls the Kendall & Kylie collection 'casual-yet-chic sensibility' and says it's based on the finely-tuned sense of style that is 'distinctly inspired by the diversity, optimism and creativity of the Golden State.'
The girls claim they were very involved in the design process.
At the drawing board: The dynamic duo are claiming they took an active role in designing the garments
Kendall, 17, said: 'We've done everything. We've collaborated with PacSun,"Â
Their favourite garments from their new collection include a pair of black and white floral pants, a denim button down shirt that fades from blue to white, and a pair of studded shorts.
Meanwhile, another member of the Kardashian clan was hard at work in their native California, with Khloe posing up a storm in towering blue heels and a matching blouse as she promoted her new fragrance, Unbreakable Love, at Sears department store in Downey, California.
Hard at work: Khloe Kardashian posed up a storm in towering blue heels and a matching blouse as she promoted her new fragrance, Unbreakable Love, at Sears department store in Downey, California
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